As we wrote we only have a few official indicators on game sales during the launch week. The only official sales chart that is published in the sales performance in the UK the first few days. On Friday September 6 we get a much better picture on both digital and physical sales from the entire EMEAA-regions (meaning Europe, Middle East, Asia, and Africa). The only major market that is excluded is North America, perhaps one of Remedy’s strongest markets. The chart will be published on the website gameindustry.biz.
We have been tracking the top sold games on Amazon.com for a few days and in the first two days, Control was number one. Most likely this was due to a USD 10 discount campaign from both Walmart and Amazon. They have done these types of campaigns on many new games for some time. There have been some discussions that Amazon was running out of stock pretty early, which could have dampened initial sales of the game.
We have also noticed that the user scores are yet again much higher on metacritic, around 70 instead of 48. Likely spam has been erased for example disappointed gamers that complain about the game is Epic Games exclusive. Remedy has also communicated that an update will be released in a few days solving the most crucial performance issues.
As shown in the stock price there is much uncertainty at the time being. We believe it is important to remember three things.
The game is Epic Games exclusive on PC, meaning a majority of development costs is likely already secured. The game is also half financed by the publisher, 505 Games.
We have no idea how well the game has performed in the digital marketplace. We do know the game has been very visible on both Playstation store and Epic Games Store. We estimate the majority of game sales will be digital.
Control is another high-quality game from Remedy. I have (Tomas Otterbeck) played the game for maybe six hours. I have played most AAA third-person action adventures and is confident the quality of the game meets the high standards. I think like many other gamers the atmosphere and the gameplay are excellent. But I am most impressed by the destruction game physics’ in the game, meaning you can destroy every object. This is a somewhat unique element that is possible thanks to the self-developed Northlight engine, one of the major assets in Remedy we believe.
The conclusion is that the game Control could have had a slow start, we do not know yet. We lowered our sales estimates due to a conservative approach. The high quality of the game will, however, most likely mean Control will be a commercial success in the end.
By clicking "Sign up" you indicate that you read and agree to our Terms & ConditionsI already have an account and want to sign in