Bredband2: Future margin improvements

Research Update

2023-05-10

07:35

Redeye makes minor forecast adjustments following Bredband2’s Q1 2023 report, in which sales came in slightly below our expectations, while the margins were somewhat above due to lower OPEX than anticipated. Accordingly, we update our forecast marginally while our fair value range is intact.

JS

FN

Jacob Svensson

Fredrik Nilsson

Contents

Investment thesis

Q1 2023: Sales on the soft side, EBIT above expectations

Customer intake, ARPC and gross margin

Strong cash conversion makes room for acquisitions…

…or as a potential takeover candidate?

Estimate changes and financial forecasts

Valuation - the fair value range is intact

Quality Rating

Financials

Rating definitions

The team

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Q1 2023: Sales on the soft side, EBIT above expectations

Q1 2023 net sales amounted to cSEK383m (SEK383m), implying largely flat y/y development while broadly aligned with our expectations of cSEK385m with a 1% deviation. The gross margin was lower than expected at 33.9% (35.7%) versus an estimated 34.8%, while net customer intake of broadband customers via fibre was negative 2,500 q/q. Despite the slightly softer sales and gross margin compared to our expectations, OPEX improvements offset this, leaving the EBITDA in line with our expectations, while the EBIT came in 5% above. As such, the EBITDA margin was 15.8% (16.4%) versus the estimated 15.6%, while the EBIT margin came in at 6.5% (7.1%) compared to the expected 6.2%.

Margin prioritisation continues, heading for stronger sales

According to management, the quarter’s focus has been on margins, which is expected to continue, heading to improve the EBIT margin by c1pp to Q4 2023. We appreciated seeing that the recent margin prioritisation is starting to pay off, despite, and as expected, coming at the expense of a continued negative net customer intake, which we believe resulted from the recent price hikes. However, Bredband2 expects increased sales in the coming quarters, stemming from price adjustments and additional salespeople hirings to continue centralising its corporate business.

Updated forecasts with the fair value range intact

We make minor 2023e and 2024e forecast adjustments on the back of Bredband2’s Q1 2023 report. We cut our sales forecasts marginally for 2023e–2024e, as well as our gross margin assumptions while this is offset by decreased OPEX forecast for the same period, leading to slightly increased margins. However, the minor forecast changes make our DCF leave our fair value range intact, with a Base Case of SEK1.9 per share and Bear and Bull Cases of SEK1.0 and SEK2.5, respectively. Currently, Bredband2 is trading at an EV/EBIT of 10x based on our 2023e and an EV/EBITA of 9x.

Key financials

SEKm2020202120222023e2024e
Revenues787.91,511.91,531.41,548.31,583.9
Revenue Growth17.5%91.9%1.3%1.1%2.3%
EBITDA79.4219.5241.3249.1261.9
EBIT42.893.994.8105.6122.5
EBIT Margin5.4%6.2%6.2%6.8%7.7%
Net Income30.981.272.975.389.3
EV/Revenue2.61.30.80.70.6
EV/EBIT47.521.713.110.18.2

Investment thesis

Case

Growth through the fibre wave, with subsequent margin expansion

Considering Bredband2’s strong market position in the structural growing fibre market, we believe the company has a solid chance to grow thanks to the fibre wave and the phasing-out of outdated technologies. As Bredband2 is an operator solely with fibre technology and has a scalable, non-cyclical, recurring business, we argue the company is well-positioned to grow sales stable over time with expanded margins. Solid reports and potential acquisitions serve as the key catalysts.

Evidence

Strong market position and scalability support our view

Bredband2 has a clear market position in the Swedish fibre niche, being the no.3 with over 450,000 private customers. Thanks to its strong position in a market where scale matters and a track record of expanded customer base and ARPC (average revenues per customer), we see a significant cross- and up-selling potential to drive growth. In addition, its history of internal efficiency improvements and scalability hints that growth can derive from minimal cost increases, implying future margin expansion.

Challenge

Intense competition and maturing market

The market is characterized by intense competition, where larger players can cause growth and margin pressure. However, we argue Bredband2 has strengthened its position on the latter, not least through the A3 acquisition in 2020, taking a clear market position. In addition, as selling such a generic product makes customers’ decisions highly price-based, we claim that Bredband2’s low investment needs, internal efficiency and lower price strategy provide a solid competitive advantage.

Challenge

Dependence on network owners

Market players depend highly on the network owners, implying that increased network fees (COGS) can pressure gross margins. At the same time, as customers’ buying decisions are largely price-based, this instead applies gross margin pressure in the other direction. However, Bredband2 has historically managed to offset reduced gross margins superbly in the past by improving its internal efficiency as revenues have grown, thanks to its scalability in other OPEX.

Valuation

Low valuation does not reflect its market position

Based on our DCF model, we see a fair value of SEK1.9 per share in our Base Case and SEK1.0 and SEK2.5 per share in our Bear and Bull Cases, respectively. Given Bredband2’s robust market position and potential to capitalise on its substantial customer base, we argue that Bredband2 is well-positioned to grow stable sales over time with future margin expansion. Consequently, we do not believe the current valuation multiples reflect its full potential.

Q1 2023: Sales on the soft side, EBIT above expectations

Q1 2023 net sales amounted to cSEK383m (SEK383m), largely flat y/y growth and broadly aligned with our expectations of cSEK385m, deviating just 1%. As expected, the net customer intake of broadband customers via fibre continued to be in negative territory and amounted to negative 2,500 q/q, which we believe partly can be explained by Bredband2’s recent price hikes. However, the gross margin was 33.9% (35.7%), somewhat below our expectations of 34.8%, a slight decrease y/y (35.7%) and sequentially from 34.4% in Q4 2022. 

Despite the slightly softer sales and gross margin compared to our expectations, OPEX improvements offset this, leaving the EBITDA largely in line with our expectations, while the EBIT came in 5% above our expectations. Consequently, the EBITDA margin amounted to 15.8% (16.4%) versus our estimated 15.6%, while the EBIT margin came in at 6.5% (7.1%) compared to the expected 6.2%.

According to management, the quarter’s focus has been on margins, which is expected to continue, heading to improve the EBIT margin by c1pp to Q4 2023. However, as management has communicated, this should continue to arrive at the expense of temporarily lower customer intake. Moreover, Bredband2 expects increased sales in the coming quarters while seeing good growth opportunities for both the private and corporate sides. The centralisation of its corporate segment has recently seen a positive effect, while Bredband2 expects to hire additional salespeople within this segment. In the long term,  management states a focus will be on increasing the intake of fibre customers and increasing the sale of additional services to drive ARPC improvements.

Customer intake, ARPC and gross margin

Total broadband customers via fibre amounted to approximately 456,000 (456,000) as of the end of Q1 2023. We argue that the slightly negative q/q net customer intake of 2,500 stems from several factors. First, we believe Bredband2’s price increases implemented in Q4 2022 should have given rise to an increased churn. In addition, as Bredband2 expect continued price adjustments from here and onwards, the figure could also have been affected by future price hikes, as this gives rise to instant churn when customers are notified in advance. Moreover, we argue that the increased focus on margins may have implied less marketing and fewer/less aggressive price-based campaigns to acquire new customers, to cover this customer churn. However, management has been clear and transparent about the temporarily softer customer intake, given the recently increased margin prioritisation, which is expected to continue ahead.

The ARPC grew slightly y/y while decreasing somewhat q/q. Notably, as Bredband2 discloses its total number of broadband customers via fibre, it includes both private and corporate customers. Nevertheless, we have chosen to use ARPC based on private sales and the total number of customers despite including a share of corporate customers. Although this is not an entirely true definition, we use it here as a benchmark, as Bredband2 does not disclose its private customer base separately. Moreover, its private customers are its most substantial customer segment (c76% of its total sales in Q1 2023), while we believe its corporate customers account for a minor share of its total customers.

Despite the negative net customer intake in the quarter, the gross margin of 33.9% decreased y/y (35.7%) and sequentially from 34.4% in Q4 2022. According to management, this stems mainly from the network owners’ price hikes implemented in February 2023, while Bredband2 is expecting gradual price adjustments from here and onwards, in addition to those made in Q4 2022. However, Bredband2 offset this with clear OPEX improvements in the quarter. Nevertheless, we believe a future challenge is, owing to its focus on margins, to increase and maintain solid margins while at the same time returning to positive net customer intake to drive organic growth along with ARPC improvements. Notably, Q4 2020 and Q1 2022 figures in the graph below include acquired customers from A3 and TH1NG, which saw more significant increases than the y-axis spans.

However, we believe much is happening on the market in the current macroeconomic situation, with price increases from both competitors and network owners to parry the current inflation. As such, we believe that a low-price supplier like Bredband2 could possibly benefit from this, as it could imply that consumers will be more price-sensitive than before, especially regarding a generic offering like fibre broadband. In addition, we argue that as competitors hike prices to keep up with those from network owners, it creates room for Bredband2 to raise its prices and yet remain one of the cheapest in the market or retain price levels to attract further customers and thus take market share.

According to management, we will see additional price hikes from network owners in Q3 2023. However, as mentioned, Bredband2 will parry these with gradual price hikes from here and onwards. Worth mentioning is that Bredband2 has, through its niched fibre focus with no roots in older technologies and its scalable business, parried such increases historically through internal efficiency. We state this continued in Q1 2023, as the total OPEX was lower than our expectations. According to management, this stemmed mainly from Bredband2 having reviewed its consulting-based usage and internal infrastructure originating from the A3 acquisition with expired contracts, which we believe will continue to materialise in the next few quarters. 

Strong cash conversion makes room for acquisitions…

Bredband2’s low CAPEX needs (less than 2% of its sales in 2022) combined with its negative NWC imply strong cash conversion. Moreover, given a current net cash position, we believe the company has clear headroom for future M&A opportunities. According to management, the company is continuously looking for various potential M&A targets in the long term and across all relevant business segments, which makes us believe in such activities in the future.

…or as a potential takeover candidate?

Another opportunity, in our view, with Bredband2’s strong cash flow, solid balance sheet, and valuation currently lower than historical levels, makes it a potential takeover candidate. We see this as an opportunity for a more significant player to access strong cash flows at an attractive price. Moreover, according to PTS, the top five private fibre broadband players accounted for c86% of the market in H1 2022 (the most recent figure), while the sixth-largest market participant held just a 2% market share. We thus see Bredband2’s significant market share of c13%, further highlighting it as an attractive potential target for a more prominent player to get access to a substantial market share. Moreover, we believe the relatively mature market makes it harder to organically reach new customers, leaving ARPC as the primary future growth driver. As such, continued consolidation could allow larger players to drive further growth in an industry where scale matters. On the other hand, we are aware that Bredband2 has been a takeover candidate for a long time, while another question is whether the owners are ready to sell.

Estimate changes and financial forecasts

Following Bredband2’s Q1 2023 report, we make minor 2023e and 2024e forecast adjustments. First, we lower our sales assumptions marginally for the period, implying a 1.1% (1.5%) and 2.3% (2.3%) y/y growth, respectively. This stems from our continued expectation of a somewhat softer customer intake in the short term, backed by management’s indications. At the same time, we believe Bredband2 will offset this somewhat through further price hikes. Moreover, Bredband2 has, in combination with its margin prioritisation, also stated an increased organic growth focus in H2 2023, leading us to expect slightly stronger growth in the latter part of the year.

In addition, we decrease our 2023e–2024e gross margin assumptions slightly while we decrease our OPEX forecast by 5-6% for the same period on account of continued cost improvement seen in Q1 2023, which we expect to continue ahead. 

Altogether, this gives rise to a 4% increased EBITDA and EBIT forecast for the period, implying a slight margin expansion in 2023e and 2024e compared to 2022. We argue that management’s margin prioritisation and continued internal efficiency improvements support this. For further estimates, see the tables below.

Valuation - the fair value range is intact

Despite the minor forecast changes, our DCF leaves our fair value range intact, with a Base Case of SEK1.9 per share and Bear and Bull Cases of SEK1.0 and SEK2.5, respectively. With a share that has performed approximately -10% YTD, Bredband2 is currently trading at historically low multiples, with an EV/EBIT of 10x based on our 2023e and an EV/EBITA of 9x.

Quality Rating

People: 4

The CEO, Daniel Krook, has been in the industry and at the company for a long time and, therefore, has solid market knowledge. Krook has also been at the forefront of the new strategy that has transformed Bredband2 into a profitable growth machine. The company makes well-balanced reinvestments of its stable cash flows but can also distribute money to shareholders. Bredband2 has an active major owner in Anders Lövgren, who is the chairperson and holds around 13% of the shares. The rest of the board generally has large shareholdings as well. The CEO owns ~1.5% of the company.

Business: 4

Bredband2 receives a high Business rating due to several aspects. Bredband2 is the third-largest fibre player among Swedish consumers and benefits from its positioning in the fast-growing fibre segment in a market where scale matters. Bredband2 has offset gross margins pressure by internal efficiency, which its asset-light business model can explain (low investment needs), not owning the underlying infrastructure, combined with its in-house developed CRM system called BOSS. Furthermore, the recurring revenues and the characteristics of its products being sold give rise to a stable, non-cyclical business with a strong cash conversion.

Financials: 3

Bredband2 receives the actual Financial rating for several reasons. On the positive side, the company has healthy profitability and reliable recurring cash flows that have increased gradually in recent years (customers pay in advance and with low investment needs), supporting its relatively high dividend. Also, we believe its financial position is solid. On the other hand, its gross and EBIT margins are relatively low, and the sales growth rate has decreased in recent years. However, the profitability can increase if the corporate side (higher gross margins) takes off to a greater extent.

Financials

Income statement
SEKm2020202120222023e2024e
Revenues787.91,511.91,531.41,548.31,583.9
Cost of Revenue529.3978.4995.51,017.41,031.5
Operating Expenses179.2314.0294.6281.8290.5
EBITDA79.4219.5241.3249.1261.9
Depreciation15.315.313.513.215.8
Amortizations21.336.840.940.436.4
EBIT42.893.994.8105.6122.5
Shares in Associates0.000.000.000.000.00
Interest Expenses0.000.0010.511.010.0
Net Financial Items0.000.00-10.5-11.0-10.0
EBT42.384.784.494.7112.5
Income Tax Expenses11.43.511.519.423.2
Net Income30.981.272.975.389.3
Balance sheet
Assets
Non-current assets
SEKm2020202120222023e2024e
Property, Plant and Equipment (Net)32.732.242.058.361.5
Goodwill668.4652.8644.3644.3644.3
Intangible Assets122.1119.2117.776.238.6
Right-of-Use Assets0.00249.4271.7271.7271.7
Other Non-Current Assets47.232.024.224.224.2
Total Non-Current Assets870.31,085.61,099.91,074.71,040.3
Current assets
SEKm2020202120222023e2024e
Inventories6.74.44.45.45.5
Accounts Receivable99.968.667.968.169.7
Other Current Assets51.948.720.223.223.8
Cash Equivalents119.3125.5116.9154.8213.1
Total Current Assets277.7247.1209.4251.6312.1
Total Assets1,148.01,332.81,309.31,326.21,352.4
Equity and Liabilities
Equity
SEKm2020202120222023e2024e
Non Controlling Interest0.000.000.000.000.00
Shareholder's Equity508.9534.7531.0529.7545.2
Non-current liabilities
SEKm2020202120222023e2024e
Long Term Debt102.253.331.731.731.7
Long Term Lease Liabilities0.00149.5166.1166.1166.1
Other Long Term Liabilities32.423.721.021.021.0
Total Non-Current Liabilities134.6226.5218.8218.8218.8
Current liabilities
SEKm2020202120222023e2024e
Short Term Debt48.343.321.721.721.7
Short Term Lease Liabilities0.0082.694.794.794.7
Accounts Payable183.9162.4165.2167.2171.1
Other Current Liabilities272.3283.3277.9294.2300.9
Total Current Liabilities504.5571.6559.5577.7588.3
Total Liabilities and Equity1,148.01,332.81,309.31,326.21,352.4
Cash flow
SEKm2020202120222023e2024e
Operating Cash Flow115.7151.0257.5232.6237.1
Investing Cash Flow-115.1-26.6-53.9-28.4-17.9
Financing Cash Flow-34.9-118.2-212.3-166.4-160.9

Rating definitions

The team

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Contents

Investment thesis

Q1 2023: Sales on the soft side, EBIT above expectations

Customer intake, ARPC and gross margin

Strong cash conversion makes room for acquisitions…

…or as a potential takeover candidate?

Estimate changes and financial forecasts

Valuation - the fair value range is intact

Quality Rating

Financials

Rating definitions

The team

Download article