Physitrack: Prioritising positive cash flow holds back topline growth

Research Update

2024-03-01

07:10

Redeye has updated our estimates and fair value range in response to Physitrack’s Q4 2023 report, which slightly missed our topline expectations due to lower-than-anticipated sales in the Wellness division. Despite this, we anticipate a profitable 2024, with a softer first half followed by a stronger second half. The adjustments to our fair value range account for the impact of a weaker EUR/SEK and our forecast adjustments, resulting in a new Base case of SEK35 (previously SEK38) per share. Considering that the share is trading at EV/EBIT 13x and EV/Sales 1.2x based on 2024e, we continue to observe a significant discount compared to its peers.

JG

MS

Jessica Grunewald

Mark Siöstedt

Contents

Q4 2024 Review

Financial Q4 2023: Revenues

Financial Q4 2023: Profitability and Cost base

Financial Q4 2023: Cash flows and Cash position

Other highlights from the report

Outlook

Estimate revisions

Estimates

Valuation

Investment thesis

Quality Rating

Financials

Rating definitions

The team

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Q4 2023: Softer topline from the Wellness division but positive cashflow

Physitrack reported a y/y organic growth of 11%, resulting in sales of EUR3.8m, 4% below our estimate. When including negative FX effects (2%), sales grew by 9% y/y. The deviation was mainly stemming from lower-than-expected sales from the Wellness division. Further, sales were close to flat on a q/q basis, a decline from last quarter when sales q/q were 3%. However, under the hood, subscription revenues grew on both a y/y and q/q basis. A decrease in one-off revenue sales in the quarter led to a slight drop in quarter-on-quarter revenue. When excluding the decrease in one-off revenues, sales grew by 16% year-on-year and by approximately 4% quarter-on-quarter within the Wellness division. ARR grew by 9% y/y and amounted to EUR12.0m, representing a 2% q/q growth and on par with our estimate. Adjusted EBITDA (adjusted for EUR3.8m in a revaluation of earnouts, acquisition and integration costs) reached cEUR1.0m in the quarter, corresponding to an EBITDA margin of 26% (25%), 2pp below our estimate. The free cash flow was EUR0.3m, an improvement of cEUR0.6m q/q.

A profitable 2024 ahead with a softer H1 followed by a stronger H2

Although management remains confident in achieving its medium-term growth target of 30% organic growth, we cannot overlook the low sequential growth during 2023. The Lifecare division performed in line with our expectations during 2023, and we believe it can grow by 10-15% per year. We anticipate the slowdown observed in H2 2023 within the Wellness division will persist during H1, with an expected group growth rate of 12-14% during this period. Further, as we enter 2024, comparables become more challenging, especially in H1 2024. Regarding Free Cash Flow (FCF), management expects a positive result for FY 2024. However, it is worth noting that they do not include earnout payments when referring to FCF. We estimate that Physitrack will achieve an EBIT margin of around 9% and positive FCF since both the cost base and CAPEX levels from 2023 seem normalised in absolute numbers.

New base SEK35 (SEK38) per share

Following the Q4 2023 report from Physitrack, we have trimmed our sales forecasts for 2024e–2025e by 7% and 5%, respectively. Reflecting our estimate revisions and the impact of a weaker EUR/SEK, we adjust our fair value range to SEK9-75 (SEK12-76), with a base case of SEK35 (SEK38) per share. Currently, Physitrack is trading at an EV/EBIT of 13.5x based on our 2024e and an EV/Sales of 1.2x. Compared to its peers, median EBIT multiples for 2024e, Physitrack trades at a c40% discount.

Key financials

EURm202220232024e2025e2026e
Revenues12.515.217.721.826.8
Revenue Growth56.6%21.3%16.8%22.9%23.0%
EBITDA2.57.14.87.49.4
EBIT0.113.41.63.54.6
EBIT Margin0.9%22.7%8.8%16.0%17.0%
Net Income0.093.21.23.34.3
EV/Sales2.81.81.21.00.6
EV/EBIT34.97.813.56.03.8

Q4 2024 Review

We observed a slightly weaker Q4 2023 report from Physitrack in terms of both topline revenue and profitability compared to our expectations, especially from the Wellness division. The market’s reaction, sending down the share by approximately 14% intraday, seemed somewhat exaggerated as the share was already trading at compressed levels. We understand the market’s concern with the Wellness division’s performance, with an 8% y/y growth. The Wellness division is supposed to be the growth engine within the Group, yet the Lifecare division outperformed this quarter. Management has been outspoken about their strategic shift, prioritising contracts that improve margins and have positive working capital dynamics over a “growth at all costs” strategy. This shift in strategy resulted in a slight decline in revenues on a quarter-on-quarter basis in Q4 2023, mainly due to a decrease in one-off revenue sales. However, when excluding the decrease in one-off revenues, sales grew by 16% year-on-year and by approximately 4% quarter-on-quarter within the Wellness division. This is more in line with our growth expectation of 20% in Q4 for the Wellness division. Further, we noted growth in both year-on-year and quarter-on-quarter segments in the subscription revenue segment within the Wellness division.
Notable highlights include a positive free cash flow of EUR0.3 million and a 12% year-on-year increase in ARR. In FY 2023, organic growth reached 22%, surpassing the 18% median of its peer group for 2023 estimates. However, the H2 2023 figures evidently indicate a slower growth trajectory for 2024.

Physitrack: Forecast diviations
(EURm)2022Q42023Q4a2023Q4eDiff absoluteDiff (%)
Revenues3.53.84.0-0.1-4%
Lifecare2.22.42.40.01%
Wellness1.31.41.6-0.2-10%
Operating expenses2.62.92.90.00%
EBITDA1.34.80.93.9
adjusted EBITDA0.91.01.1-0.1-12%
D&A0.81.01.00.03%
EBIT0.53.80.03.8
adjusted EBIT0.10.00.2-0.2
Net Income0.63.8-0.23.9
Growth
Organic growth 11%15%-4pp
Revenue growth y/y (%)9%13%-4pp
Lifecare y/y (%)10%9%1pp
Wellness y/y (%)8%20%-12pp
Margins
EBITDA margin (%)37%125%23%102pp
adj.EBITDA margin (%)25%26%28%-2pp
EBIT margin (%)14%99%-1%100pp
adj.EBIT margin (%)2%0%4%-4pp
Source: Redeye Research

Financial Q4 2023: Revenues

Physitrack reported Q4’23 sales of EUR3.8m, 9% y/y growth and 4% below our estimate. When excluding negative FX effects, organic sales grew by 11% y/y. Sales decreased marginally on a q/q basis. Organic growth was derived from both the Lifecare and Wellness divisions, which grew 12% and 9%, respectively, y/y.

Revenue by division (EURm)

Revenue mix (EURm)

Rev per div, DARK

Source: Redeye Research

Segment, DARK

Source: Redeye Research

The Lifecare division

In Q4 2023, organic revenue within the Lifecare division saw a 12% year-on-year increase, rising by 10% when factoring in FX effects—the Lifecare division stood for 63% of the group revenues during the quarter. Lifecare subscription revenues continue to be the primary contributor, comprising approximately 57% of the group revenues. During the quarter, Lifecare’s subscription share of revenues rose to around 93%, up from 91% in Q3 2023. Year over year, Lifecare achieved a 13% organic sales growth or 10% when considering FX effects, a performance in line with our expectations.
We maintain our expectation of approximately 10-14% year-on-year growth rate from the Lifecare division, with a significant portion of this growth attributed to price increases. Despite annual price hikes, churn levels trended inversely, implying pricing power. In Q4, Lifecare expanded its subscription base by 4,500 licenses, bringing the total to an average of 61,000 subscription licenses by the end of Q4 2023, indicating a 14% year-on-year growth rate.

The Wellness division

Organic revenue within the Wellness division increased by 9% year-on-year in Q4 2023 or 8% when including FX effects—the Wellness division stood for 37% of the group revenues during the quarter. Despite our anticipation of a stronger performance with a 20% year-on-year growth rate, sales declined on a quarter-on-quarter basis during the quarter. The primary reason for this decrease was a decline in one-off revenue sales within the division, amounting to approximately EUR0.1m. However, when excluding the decrease in one-off revenues, sales grew by 16% year-on-year and by approximately 4% quarter-on-quarter.

Subscription revenue now surpasses one-off revenue within the Wellness division, accounting for 19% and 18% of the group revenues, respectively. Previously, we highlighted the significance of monitoring the growth of subscription revenues within the Wellness division as a crucial key performance indicator (KPI). This growth is essential for determining the division’s success and facilitating overall margin expansion for both the division and the Group. In Q4’23, Wellness subscriptions totalled cEUR0.7m, representing a 2% quarter-on-quarter growth and comprising approximately 52% of the total revenues in the Wellness division.

Recurring revenue (EURm)

Annual recurring revenue (ARR, EURm)

Recurring, DARK

Source: Redeye Research

ARR, DARK

Source: Redeye Research

Recurring revenues grew by 22% y/y, representing 78% of total revenues. On a q/q basis, recurring revenues grew by 4%. The Annual Recurring Revenue (ARR) experienced a 9% y/y growth and a 2% quarter-on-quarter increase, reaching EUR12.0 million, which is in line with our expectations.

Financial Q4 2023: Profitability and Cost base

Adjusted EBITDA-CAPEX amounted to approximately EUR0.1 million. We observed a slight quarter-on-quarter EBITDA-CAPEX margin decrease of 1 percentage point during the quarter. Our preferred profitability measure for SaaS businesses is EBITDA-CAPEX. However, due to the significant positive impact of earnout write-downs on EBITDA in Q4, we chose to use the reported adjusted EBITDA for Physitrack. For reference, we consider a positive EBITDA-CAPEX margin to indicate underlying profitability and an EBITDA-CAPEX margin above 15%, implying solid profitability. Hence, only 12 out of 41 companies in our SaaS update for Q3 2023 surpassed the 15% threshold. Looking at the Lifecare division individually, we estimate an EBITDA-CAPEX margin of c20% for 2024e, implying solid performance and profitability.

For SaaS businesses such as Physitrack, EBITDA and EBITDA margin are not ideal profitability metrics as they do not account for R&D costs. Since R&D is often a significant expense in this sector, metrics like EBIT (which amortises capitalised R&D over time) or EBITDA minus capitalised R&D / EBITDA- CAPEX offer a more precise perspective on underlying profitability. Our preferred metric is EBITDA minus CAPEX, treating all R&D expenses as upfront costs.

OPEX, excluding adjustments and D&A, amounted to EUR2.9m and was on par with our estimate. The management’s efforts towards enhancing operational efficiency have yielded positive outcomes during 2023, stabilising the cost base over 2023. We expect the cost base to continue to hover around EUR3.2 m (after adjustments) per quarter.

Adjusted EBITDA (adjusted for EUR3.8m in a revaluation of earnouts, acquisition and integration costs) reached cEUR1.0m in the quarter, corresponding to an EBITDA margin of 26% (25%), 2pp below our estimate. Adjusted EBITDA FY 2023 came in at 7% in the Wellness division, an improvement from last year, where the figure was 2%. The margin gap between the two divisions remains large, whereas adjusted EBITDA FY 2023 for the Lifecare division stood at 46%.

Financial Q4 2023: Cash flows and Cash position

Cash flow from operating activities before payments of adjusting items was EUR1.4m (EUR1.3m), whereas the Free cash flow was – EUR0.3m, an improvement of EUR0.3m q/q. By the end of Q4 2023, Physitrack held a EUR0.5m cash position, but the available liquidity, including the Revolving Credit Facility (RCF) corresponds to EUR2.4m. Physitrack’s net debt was cEUR3.0m by the end of the quarter, a decrease of EUR0.3m from the last quarter.

Other highlights from the report

As anticipated, a significant revaluation of earnouts amounting to approximately EUR5.5m was reported. The non-current deferred consideration on the balance sheet now stands at EUR2.4m compared to EUR8.4m in Q3 2023. It is worth noting that EUR1.1m was transferred from non-current to current deferred consideration. Consequently, it is likely that EUR1.1m in earnouts will be paid out within the next 12 months. Additionally, a write-down of Fysiotest's goodwill balance of EUR3.3 million was carried out, reducing Fysiotest's goodwill to a carrying value of EUR1.4 million (Fysiotest was acquired in 2021 for SEK15m, excluding earnouts).

Champion Health had another good quarter in sales, enlarging its pipeline with several significant deals slated to conclude in the first half of 2024.

The positive churn trend in Lifecare continues to be stable, decreasing y/y from 13.5% in Q4’22 to 11.4% in Q4’23. Physitrack's churn appears high at first glance compared to other SaaS peers. In a "normal" SaaS company with primarily enterprise customers, a more than 10% churn rate would likely be detrimental to the business. However, in Physitrack's case, the main driver of churn comes from SME customers in the Lifecare division (smaller clinics and private practitioners) rather than enterprise customers. These SME customers likely have a low customer acquisition cost (CAC), and the onboarding and sales funnel is strictly digital. Easy come, easy go – but it does not significantly affect overall performance as it would in a SaaS company without the same customer base.

In the quarter, the company continued to embrace AI as the cornerstone of its business, both operationally and in product innovation. The AI co-pilot tool in Physitrack is paving the way for new user growth in market segments that need assistance with recommended exercise programs via a powerful LLM. Further, AI has been used to localise various platforms across the Group.

Outlook

Q1 2024 appears to be off to a promising start for the Life Care division, with strong growth continuing from late Q4 2023 into January and February 2024. Additionally, following the success of recent growth initiatives within the division, management now anticipates that Lifecare will contribute to the overall growth to a greater extent as they have identified untapped potential.
Regarding the slowdown in growth during H2 2023 within the Wellness division, management states that it is not attributed to product-market fit but rather to the process of training and educating the sales team to prioritise contracts that improve margins and have positive working capital dynamics over a "growth at all costs" strategy. While this task has been challenging, according to management, the strategic shift has now been implemented, and they expect growth levels for the overall Group to return to around 30% in H2 2024. This indicates a temporary slowdown for the Wellness division.
Management expects a positive cash flow result for FY 2024. However, it's worth noting that they do not include earnout payments when referring to FCF. As mentioned earlier, EUR1.1 million in earnouts has been moved from Non-Current to current. Additionally, it should be expected that some quarters may not be cash flow positive due to payment cycles, with Q2 typically being such a quarter.
The report reaffirmed the financial midterm targets, which encompass a 30% year-on-year organic growth coupled with EBITDA margins ranging from 40% to 45%.
We hold a cautiously optimistic outlook. Short-term growth drivers for the Wellness division include product localisation, with expected launches in Sweden and Germany in 2024. Additionally, we anticipate that new contracts for Champion Health will bolster growth in the Wellness division throughout 2024. Management asserts that several significant enterprise contracts (some larger than the Curry agreement) are pending and expects them to be finalised during H1 2024.

Estimate revisions

As we head into 2024, comparables become more challenging, particularly in H1 2024. We anticipate that the slowdown observed in H2 2023 within the Wellness division will persist during H1, with an expected group growth rate of 12-14% during this period. However, comparables become less challenging in H2.

We have made adjustments to our near-term estimates following Physitrack’s Q4 report:

  • We decrease our sales forecasts by 7% and 5% for 2024e–2025e, implying 17% and 25% y/y growth, respectively.
  • Furthermore, we have decreased our D&A assumptions slightly for 2024e-2025e; however, this is not affecting the valuation.

We expect Physitrack’s cash position combined with the RCF to be enough to reach positive cash flows and the RCF and FCF to cover further earnouts. Nevertheless, our estimates allow for a little margin of error. Relative to Physitrack’s midterm-term targets of 40-45% EBITDA margin and 30% organic growth, we have adopted a more conservative stance regarding growth and margins in the midterm perspective. For further estimates, see the tables below.

Estimate revisions
(EURm)New estimatesOld estimatesDifference %
2024e2025e2026e2024e2025e2026e2024e2025e2026e
Revenues182227192327-7%-5%0%
Wellness791391114-18%-15%-9%
Lifecare1112141112132%5%9%
Revenue growth y/y (%)17%23%23%24%20%18%-8pp3pp5pp
Operating Expenses1314171314161%0%8%
D&A345345-7%-10%5%
Total Opering Expenses161822161921-1%-2%7%
adj.EBITDA 5796811-23%-12%-13%
adj.EBITDA margin (%)27%34%35%33%37%40%-5pp-3pp-5pp
EBIT235346-43%-15%-26%
EBIT margin (%)9%16%17%14%18%23%-5pp-2pp-6pp
Net income134246-47%-15%-26%
Source: Redeye Research

Estimates

Physitrack: Estimates
EUR m20232024Q1e2024Q2e2024Q3e2024Q4e2024e2025e2026e2027e
Revenues15.24.24.34.64.617.721.826.833.2
Lifecare9.52.72.62.72.710.712.314.216.3
Wellness5.71.51.61.91.97.09.412.616.8
Operating Expenses11.33.03.03.23.212.514.417.419.9
EBITDA7.11.11.11.31.34.87.49.413.3
adj.EBITDA3.91.11.11.31.34.87.49.413.3
D&A3.60.80.80.80.83.23.94.86.0
EBIT3.40.30.30.50.51.63.54.67.3
adj.EBIT0.30.30.30.50.51.63.54.67.3
EPS basic 0.200.010.010.020.030.080.200.270.35
Growth
Organic Growth22%13%14%20%20%17%
Revenue growth y/y (%)21%13%14%20%20%17%23%23%24%
Lifecare growth y/y (%)24%15%6%8%10%17%23%23%24%
Wellness growth y/y (%)271%160%69%27%8%13%15%15%15%
Margins
EBITDA margin (%)47%26%26%28%28%27%34%35%40%
adj.EBITDA margin (%)26%26%26%28%28%27%34%35%40%
EBIT margin (%)23%7%7%10%11%9%16%17%22%
adj.EBIT margin (%)2%7%7%10%11%9%16%17%22%
Net income margin (%)21%5%5%8%9%7%15%16%17%
Source: Redeye Research

Valuation

Our Base case fair value has been adjusted to SEK35 (SEK38) per share due to the impact of a weaker EUR/SEK and estimate adjustments. Our fair value range is adjusted to SEK9-SEK75 per share (previously: SEK12-SEK76). Currently, Physitrack is trading at an EV/EBIT multiple of 13.5x and EV/Sales 1.2x based on our 2024e.

Our valuation is based on the financial forecasts in the table above (Base case) and long-term assumptions outlined in the table below.

Assumptions, fair value range
Bear CaseBase CaseBull Case
Value per share, SEK93575
Sales CAGR 2024e-2027e14.6%22.1%30.8%
EBIT margin (avg) 2024e-2027e14.0%17.2%21.8%
Terminal EBIT margin14.0%16.0%18.0%
WACC12.5%12.5%12.5%
Terminal Growth2.0%2.0%2.0%
Source: Redeye Research

Alternative multiple valuation for the Lifecare division on a standalone basis

In reference to our DCF valuation, one could consider the potential value of the Lifecare division on a standalone basis. We employ an EBITDA-CAPEX valuation method for the Lifecare division with the following assumptions:

  • 12% growth in 2024e
  • EBITDA margin of 46% in 2024e (same as 2023)
  • EBITDA of SEK49m in 2024e (SEK54m minus SEK5m in overhead costs)
  • CAPEX of SEK25m in 2024e
  • EBITDA-CAPEX multiple of 15x (considered a fair peer multiple when comparing SaaS companies with similar growth rates and margins)

Our multiple valuation suggests a fair market capitalisation of approximately SEK365m for the Lifecare division and a fair enterprise value of around SEK350m when half of the Group’s debt is considered. Our fair value market capitalisation of SEK365m can be compared to today’s market capitalisation of approximately SEK200m for the Group, including the Wellness division. We believe the market worries about the growth and margin expansion potential in the Wellness division, pricing it to a negative value according to our alternative valuation.

Peer valuation

Compared to its peers, median EV/Sales multiples for 2024e–2025e, Physitrack trades at a 55%-62% discount. Moreover, the discount is also prominent when comparing median EV/EBIT multiples for 2024e, with Physitrack trading at a c40% discount to its peers. We believe the market worries about the growth and margin expansion potential in the Wellness division.

SaaSEVEV/SALESEV/EBITSales growthEBIT margin
Company(SEKm)23e24e25e23e24e25e23e24e25e23e24e25e
4C Group5541.71.41.1neg18100%22%19%-2%8%12%
Addnode15,9042.11.91.739262119%15%12%6%7%8%
Admicom2,4616.05.75.01919169%4%9%31%30%31%
AVTECH2077.15.74.21914835%15%25%38%41%49%
Bambuser-52-0.30.30.7negnegneg-6%-34%38%-173%-82%-53%
BIMobject2401.61.51.3negnegneg14%17%20%-29%-17%-6%
Byggfakta13,0515.14.53.927262016%10%8%19%17%20%
Carasent4091.61.51.2negneg1476%10%16%-23%-4%8%
CheckIn9489.86.23.6237301239%57%63%4%20%30%
Efecte1,1343.93.53.0neg1544614%10%14%-4%2%7%
Formpipe1,5673.02.82.33220128%4%11%9%14%19%
Fortnox44,59527.221.717.366483629%23%24%41%45%48%
Hoylu901.61.2n/anegnegn/a34%36%n/a-102%-44%n/a
Irisity1881.51.31.1negnegneg41%31%23%-104%-61%-44%
Pagero7,98310.07.75.9negneg1647%33%33%-25%-14%4%
LeadDesk5741.61.5n/aneg65n/a5%7%7%0%2%8%
Lemonsoft1,5535.04.44.118171516%11%6%27%26%27%
Lime4,5497.96.55.640322618%22%14%20%20%21%
Litium1422.12.01.7negneg476%6%16%-4%0%4%
Mestro1925.03.72.7neg1061940%33%30%-21%4%14%
Modelon600.70.80.5negneg4619%33%35%-66%-31%1%
Nepa1890.60.50.4neg54-4%6%7%-3%11%10%
NordHealth1,7534.13.42.8negnegneg18%21%19%-27%-17%-5%
Opter4776.15.14.227201519%14%14%23%25%28%
Penneo4132.92.62.1negneg14222%24%25%-26%-8%1%
Pexip2,4612.42.11.9neg241415%9%10%-8%9%13%
Physitrack*1801.81.21.0814622%17%23%23%9%16%
Safeture3446.04.73.8neg952833%26%25%-17%5%14%
Sikri1,4421.31.21.023138-2%6%10%6%9%12%
SmartCraft4,20810.18.47.030231920%17%16%34%36%37%
Speqta337n/a3.32.3n/anegnegn/a64%39%n/a0%0%
Upsales664n/a4.23.6n/a2120n/a8%18%n/a20%18%
Vertiseit7192.12.11.926141010%-6%11%8%15%18%
Vitec22,9178.27.16.437322740%16%12%22%23%24%
Volue4,2282.82.31.951241520%15%13%5%9%13%
XMReality402.01.60.6negneg45%15%70%-155%-43%15%
Average3,8014.53.83.246362819%17%21%-14%3%12%
Median6192.92.72.331241618%15%16%-1%8%13%
Source: Redeye Research & Factset *Redeye estimate

Investment thesis

Case

Strong growth, rising recurring revenues with approaching margin expansion

Physitrack is a rapidly growing e-health software company specialising in patient rehabilitation solutions (Lifecare) and assisting corporations in enhancing employee health (Wellness). The group comprises seven companies within two divisions: Lifecare and Wellness. The company is active in two fast-growing markets – telerehabilitation and corporate wellness – with a combined value of cUSD65bn as of 2022, further supporting its growth potential. Its scalable SaaS business model (90% gross margin, with revenue contributions from more than 180 countries), advanced technology, data utilisation to improve patient care and employee health, and strategic expansion plans render it a promising investment in the e-health sector. We expect the Lifecare division to grow organically by c10–15% y/y and to maintain its +45% EBITDA margins in 2024e-2027e. We forecast the Wellness division (contributing 37% of revenues in Q1’23) will surpass Lifecare’s revenue contribution in 2025 and significantly expand its margins (2% adjusted EBITDA for 2022). On a group level, we forecast a sales CAGR of 22% 2024e-2027e. Co-founder and CEO Henrik Molin and his fellow co-founder Nathan Skwortsow (who is still active in the company) collectively own more than 42% of the shares, demonstrating their strong commitment to the company's success. We are optimistic about Physitrack's ability to deliver strong returns to investors, given the 70% in recurring revenues, organic growth of over 20%, and anticipated margin expansion in 2024e-2025e. Despite a YTD decline of around 30% and modest market interest, we believe several catalysts, including quarterly reports, margin expansion, and more significant corporate agreements for the Wellness division, will increase investor interest as the company's story unfolds.

Evidence

Adopting a low-cost, tried-and-trusted growth strategy for Wellness

Through its Lifecare division, Physitrack has a proven model and platform for scaling the business at meagre costs. The legacy SaaS solution has financed the growth journey via own cash flows, and Physitrack was bootstrapped until its IPO in 2021, demonstrating its ability to deliver profitable growth. In our opinion, applying this proven strategy to a new business line (Virtual Wellness) in a neighbouring market segment and funding it with cash flows from Lifecare reduces the risk in the growth journey.

Challenge

Profitable growth

While the growing top line is crucial for Physitrack, focusing on improving profitability and delivering strong free cash flows is essential. Margin expansion and positive cash flow generation are vital challenges for Physitrack to ensure its long-term financial health and growth. Adjusting for earn-outs, the company has guided for positive free cash flow FY2024, consistent with our expectations.

Challenge

Consolidation of Wellness

Physitrack offers a turnkey solution for employees' health called Champion Health. This solution aims to meet all of an employee’s health needs, such as mental health, sleep, exercise, nutrition, smoking cessation, energy levels, and financial well-being. However, consolidating the Wellness division into the Champion brand and platform may pose several challenges for Physitrack, including integration, harmonising the business models, standardisation, customer retention, and brand awareness. It is also crucial that Physitrack turns around Fysiotest, which is currently underperforming and dragging down margins in the Wellness division. However, if executed effectively, success could provide significant benefits, including economies of scale, enhanced capabilities, and increased market share.

Valuation

Significant upside potential

In our Base Case, we estimate a 2024e–2027e sales CAGR of 22%, with the EBIT margin expanding from 9% by 2024e to 24% by 2028e. Using a DCF model, we value Physitrack at a Base Case of SEK35. Our Bear Case is SEK9, and our Bull Case is SEK75. Our perception of Physitrack differs significantly from that of the stock market. Physitrack is a rapidly growing and scalable software company positioned for significant margin expansion in our view. However, the stock market is pricing Physitrack as a one-division company with limited margin expansion potential. Moreover, the discount is also prominent when comparing median EV/EBIT multiples for 2024e, with Physitrack trading at a c40% discount relative to its Nordic SaaS peers.

Quality Rating

People: 4

Physitrack scores four out of five in this section. Its decentralised business management, combined with solid execution capabilities in the management team, adds to the score. Moreover, we consider CEO Henrik Molin’s visionary attitude towards the business and the deep market insights to be very encouraging. Henrik Molin has significant skin in the game, as he is also the company’s largest shareholder, with a c25% share of the capital. The score is mainly constrained by the company's limited track record as a publicly traded company.

Business: 3

Physitrack scores three out of five in this section. We are encouraged that the majority of Physitrack’s revenues is recurring in nature, combined with the asset-light business model, the expected long runway of organic growth, and the successful track record of its geographical market expansion. Moreover, we favour the long-term tailwinds that support its business and its limited exposure to significant operational risks. The score is mainly held back by the early commercialisation stage in the Wellness division and the market segment dynamics.

Financials: 1

Physitrack scores one out of five in this section. Based on our current estimates, Physitrack is unlikely to require additional funding to support its operations and organic growth investments, which adds to the score. However, Redeye’s financial rating model is determined using historical figures and requires consistent positive earnings. Naturally, this limits the score for Physitrack due to its short history in its current form, with seven subsidiaries and two business divisions. On the bright side, we are more than likely to revisit the rating and expect this score to increase as more historical data builds up.

Financials

Income statement
EURm20232024e2025e
Revenues15.217.721.8
Cost of Revenue0.000.000.00
Operating Expenses8.112.914.4
EBITDA7.14.87.4
Depreciation0.000.000.00
Amortizations3.63.23.9
EBIT3.41.63.5
Shares in Associates0.000.000.00
Interest Expenses0.270.270.00
Net Financial Items-0.27-0.270.00
EBT3.21.33.5
Income Tax Expenses-0.090.060.17
Net Income3.21.23.3
Balance sheet
Assets
Non-current assets
EURm20232024e2025e
Property, Plant and Equipment (Net)0.080.080.08
Goodwill23.923.923.9
Intangible Assets10.210.811.0
Right-of-Use Assets0.000.000.00
Other Non-Current Assets0.100.100.10
Total Non-Current Assets34.334.835.1
Current assets
EURm20232024e2025e
Inventories0.000.020.02
Accounts Receivable3.92.72.2
Other Current Assets0.000.000.00
Cash Equivalents0.542.12.2
Total Current Assets4.54.84.4
Total Assets38.739.639.5
Equity and Liabilities
Equity
EURm20232024e2025e
Non Controlling Interest0.000.000.00
Shareholder's Equity25.626.927.5
Non-current liabilities
EURm20232024e2025e
Long Term Debt3.63.63.6
Long Term Lease Liabilities0.000.000.00
Other Long Term Liabilities3.73.73.7
Total Non-Current Liabilities7.37.37.3
Current liabilities
EURm20232024e2025e
Short Term Debt0.000.700.70
Short Term Lease Liabilities0.000.000.00
Accounts Payable2.62.71.9
Other Current Liabilities3.22.12.1
Total Current Liabilities5.85.44.6
Total Liabilities and Equity38.739.639.5
Cash flow
EURm20232024e2025e
Operating Cash Flow2.65.24.2
Investing Cash Flow-5.0-4.3-4.1
Financing Cash Flow2.40.700.00

Rating definitions

The team

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Contents

Q4 2024 Review

Financial Q4 2023: Revenues

Financial Q4 2023: Profitability and Cost base

Financial Q4 2023: Cash flows and Cash position

Other highlights from the report

Outlook

Estimate revisions

Estimates

Valuation

Investment thesis

Quality Rating

Financials

Rating definitions

The team

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